didn't even trade one day this week. Can't FirstCash generate some news? Anything will do - how about the 100,000th customer on their Web site? Their 10,000th customer, Their 100th customer? Maybe a contest on their Web site - give one Pawn Shop away with each purchase? Ebay always has some ridiculous item on their site - a used kidneys, body parts, seats at an execution. . . they are always in the headlines.