Macy's seems very clearly unable to compete with Walmart,Target,amazon, and maybe shopko. They might be able to compete or even out compete sears,jcp, kohl's,etc. But these companies are already in trouble in this economy. If you go to Walmart or Target, you don't have to buy the cheapest brand. You can buy Levis's or some mid tier brand similar to macy's, jcp, kohl's, or Sears. Plus you can do all in one shopping unlike with the dept. Stores. Unless you want real high end but then you would want Saks or someplace similar. Seems like these old dept. Stores are slipping away into irrelevance. Take a look for yourself, and walk into both stores and see the difference(Walmart & Macy's).