Local Corp Beating Yep: Mobile Is A Big Advantage For Local Corp
Mobile Is A Big Advantage For Local Corp
First: Mobile Apps and mobile-enabled available for consumer sites
Second: Launch by Local solution offers a mobile-optimized website for SMBs
Local Corporation Reaches Record Organic and Mobile Quarterly Search Traffic: Local Corporation , a leading online local media company, today announced record organic and mobile search traffic for the fourth quarter 2012.
Mobile traffic continued to grow, representing 25 million MUVs during the fourth quarter 2012, up 220 percent from 8 million MUVs during the year ago period.
"Organic and mobile traffic growth both continue to be key performance indicators for our business and these records represent large milestones for us,” said Carlos Caponera, Local Corporation, senior director, consumer properties. "We are making significant progress in growing our ecosystem by driving increased traffic from both organic and mobile sources.”
All site traffic and usage statistics are from third-party service providers engaged by the company. Quarterly MUV traffic is equal to the aggregate of each month's MUV traffic numbers in that quarter.
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Local Corporation's Spreebird Awarded “Best Shopping Mobile App” by the Web Marketing Association
Popular deals site app recognized as Best in Industry
IRVINE, Calif.--(BUSINESS WIRE)--Mar. 29, 2012-- Local Corporation (NASDAQ: LOCM), a leading online local media company, today announced that Spreebird Deals has been named “Best Shopping Mobile Application” in the Web Marketing Association's 2012 Internet Advertising Competition (IAC) Awards.
The annual IAC Awards are produced by the Web Marketing Association to honor excellence in online advertising, recognize the individuals and organizations responsible, and showcase the best in award-winning Internet advertising. Judges recognized Spreebird on criteria including creativity, innovation, impact, design, copywriting, use of the medium and memorability.
“This is a tremendous honor and reflects the creative spirit and commitment of our talented Spreebird team,” said Malcolm Lewis, SVP and general manager, Spreebird Deals. “Consumers are accessing deals from their mobile devices more than ever before. The Spreebird mobile app makes it considerably easier for consumers to access Spreebird deals anytime, anyplace while allowing them to give back to their local communities.”
According to eMarketer, nearly 20 million U.S. adults redeemed a mobile coupon or deal in 2011 and they expect that by 2013 that number will nearly double.
Local Corp has the double business-listings than Google Place and 50% more than Facebook
Local Corp has the double of business-listing than Google Place - Local Corp has 18 million Business Listings against only 9 million of Google Place: "Google would be at about 9.5 million +/- claimed pages now — still below what Facebook is reporting today."
Source: SMALL BUISINESS SEARCH MARKETING
A sensation is, that Facebook has only two third of business-listings of Local Corp: 11 million business listings against the 18 million of Local Corp.
Information was given from Facebook COO Sheryl Sandberg, who told investors and listeners on the call that 11 million businesses are using Facebook Pages.