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Avid Technology, Inc. Message Board

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  • rexobXIP rexobXIP Feb 29, 2000 4:23 PM Flag

    SM2000 your short ASS is in PAIN and..

    Final Cut Pro is a consumer product, intended
    mostly for the home video market. AVID products are
    professional products and target TV stations, production
    companies, post houses, etc. Not to say someone can't use
    FCP for low budget industrials and certain multimedia
    applications, but I don't know of any professional facility
    that will use FCP.

    Sure some videographers use
    SVHS camcorders, but not for broadcast applications or
    anything where quality is important. BetaSP is the video
    standard, though 3-chip DV has some news and documentary
    application.

    Same with FCP, no one would take you seriously if you
    used that. It would be like going to a five star
    restaurant and seing a chef cooking on an hibachi... or
    flying on an airline that used ultralights as commuter
    aircraft... or... well you get the point.

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    • Good post,rexobXIP.

      The recent press
      release today about AVID technology sweeping the Oscar
      nominations backs up your examples.

      AVID Products are
      made for professionals and used by professionals.


      How many Oscar nominations has Apple's Final Cut
      received? Not too many if any!

      Why? As you said:
      "Final Cut Pro is a consumer product, intended mostly
      for the home video market. AVID products are
      professional products and target TV stations, production
      companies, post houses, etc."

 
AVID
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