In typical Avid Fashion They want to charge and insult their clients by giving all 10.0 users free upgrades to 10.1 and then releasing 10.5 two months later for 495.00 Just a slap in the face to people who shelled out for 10.1 They have also discontinued promotions running for 18 months Thus what was free for 18 months is now a 10 Grand option = price increase
My advice Buy in at 5.00 it will go to 3.5 then be taken over. A string of shitty management has really hurt this company Their best asset is the name trade name AVID Now i'm going to "review and approve" GIVE ME A BREAK
Give us a break!!! If you don't have $495.00 to spend on upgrading your system then I strongly recommend you find another career. Avid has spent a lot of money developing NEW products to further enhance your Day Rate and I recommend you take advantage of this. For 500 Bucks (V 10.5) you get: Software Crawling Titles Horizontal and cross screen crawling titles. Windows 2000 support Enhancements to Real-Time Moving Mattes Intraframe� editing enhancements Increased intraframe editing capabilities will allow users to clean scratches on a full film frame (or both fields on film-based interlaced projects). Support for Broadcast WAV
Now, assuming you have not upgraded for 18 months, I probably assume you are quite happy to stay where you are. Remember one thing, AVID is in business to make money and holding a "Trade-In Value" for over 18 months is unheard of in this industry.
If you had a client come back after 18 months and want a revision done to a project you edited, would you do it for free.
All my systems are Meridiens, Asshole I use a 601 Chyron Maxine for Titles (Avid sucks for Titles-allways have and allways will) You missed the point entirly on the 495.00 Thats Sushi money, it's just not the way to keep people happy. Avid make money You got to be kidding Just today fired 140 people.