The quality and selection of merchandise is outstanding. I honestly like what they have to offer and believe their items are so much cooler then Forever21. Speaking to the sales reps they confirm that sales are strong and surprisingly they sale about 51% of their products to guys while the outer 49% is to young ladies and women. If you have a PacSun in your neighborhood make sure to stop by and watch traffic and their cool store layout. I believe by their next earnings release that this will trade double from what is now ($3.60) which is still cheap and also a good candidate for a possible buyout. Do you DD, stop by PACSUN and buy your wife or child a cool outfit for as little as under $20. Any positive will drive this up nicely and shorts will end up covering sooner or later. Little downside but huge upside from here for PSUN.