This company is hitting new records in sales, earnings, revenues, operating profit, etc. every quarter. Their strategy of opening non-mall stores in KEY LOCATIONS is a great idea. These three new stores along with the 70 other mall stores to open this year will make PSUN earnings go up to about 100 in my humble opinion. Get in on this one and don't let go of your shares until the stock is trading at 70 or better. Even with its P/E ratio in the high 30s it is way undervalued when the exponential growth rate in earnings which has no end in sight is considered. Any other stockholders out there with ideas about this company? please post.