My opinion is that this is the best stock in quite a while to sell short a strangle option. Put strike at 62.50 and call at 75 just to capture the earnings volatility. The PE is not high but at same time pressure from retailers like AMZN whether real or imagined will suppress PE to below market multiples. This strangle puts you at forward PE's of between 12 to 15. Other positives are that this market cap could be taken private easily. Plus they are sound financially. Negatives are they pay no dividend so that hurts downside support somewhat. I laid out my strategy. What is this board doing to play earnings?