If you remove 2 of the top 3 employees at PFSW, the BOD, listing fees, IR fees, certain programmers, HR, managers and so on down the line the savings on the PFSWEB side would be at a minimum of $7 million dollars and more likely $10-12 million..PFSWEB lost approxmiately $4 million last year and targeting $1-2 million loss this year and profits for 2013..it just makes too much sense it makes demandware a half a billion company in revenues definately in 2013 and probably more since PFSWEB service business is really ramping up. Also it would make the customer experience a lot easier since it would be under one umbrella.