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Vonage Holdings Corporation Message Board

  • zencamebronson zencamebronson May 11, 2013 11:42 AM Flag

    On Basic Talk ...

    Lefar said that they've implemented structural improvements that lower operating costs. They know that some folks will switch over to Basic Talk, but it also sounds like it's a lot cheaper for VG to offer its product now than it was before, so maybe $9.99 will be good pricing. See below were he says they had STRONG sales growth through retailers, etc. They still had 148,000 new subs for the qtr or 1,644 per day, 7 days per week. Churn is down too.
    Commenting on the quarter, Marc Lefar, said, "We again generated solid financial returns. We improved our operating margins as we continue to implement structural improvements to lower costs. In addition, our focus on the overall customer experience has resulted in strong churn performance. Churn declined by 30 basis points from the prior year and has been stable for four consecutive quarters. Although total customer additions to our international calling plans were flat, we continued to see strong sales growth through assisted selling in major retailers and community sales teams.

    Sentiment: Hold

 
VG
3.27-0.05(-1.51%)Oct 22 4:01 PMEDT

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