I think they brought out the new EarPod just out of being ashamed of the old crappy fixed ear buds... But they are keeping white which gets nasty dirty (it's in your ear for goodness sakes) Think AAPL!!!
I've read some expert reviews of the Earpods.Certainly an improvement over the old model, but by no means a game changer to the earbud market. For many reasons I don't see customers shifting from skul and others to the earpods in aftermarket sales. With the improved earpods, it will certainly increase the # of people who use them rather than throwing them away cuz they were just unusuable. But these people (like my parents) were never in the Skul audience to begin with. Skul offers fasion and quality and the earpods are not challenging this market. And certainly I don't envision the pods challenging the headphone market....totally different.
Summary...minimal impact from the apple earpods. I see the Beats and others as a bigger threat to Skul.
Can you confirm this for me Chaz... I thought I read that AAPL was not going to include this with devices (as the have before) rather sell them separately for 29 bucks. If that is the case, that opens the market up for the likes of SKUL. ???