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FREDERICK`S HOLLYWD Message Board

  • fastmoneyla@ymail.com fastmoneyla Jul 30, 2010 5:55 PM Flag

    PR NEWS WIRE

    HOLLYWOOD, Calif., July 15 /PRNewswire-FirstCall/ -- Frederick's of Hollywood is excited to announce the debut of a sexy new collection of swimwear, "Hollywood Sizzle Pool. Party. Swim.™" launching at stores in summer 2011. The world-renowned lingerie purveyor will show the entire line for the first time to press and buyers during Miami SwimShow July 17th-20th at the Miami Beach Convention Center. In true Hollywood style, Frederick's is rolling out the red carpet to celebrate the hottest new swimwear in the industry with an official launch party on July 17th at Mynt Lounge, Miami's most exclusive celebrity hotspot. Guests can view the collection on Moulin Rouge inspired dancers while listening to performances by DJ Julian Ingrosso and DJ Keidy.

    (Photo: http://photos.prnewswire.com/prnh/20100715/LA35292)

    (Photo: http://www.newscom.com/cgi-bin/prnh/20100715/LA35292)

    (Logo: http://photos.prnewswire.com/prnh/20080610/LATU547LOGO)

    (Logo: http://www.newscom.com/cgi-bin/prnh/20080610/LATU547LOGO)

    The sultry suits, retailing moderately from $88-$108, take inspiration from the sexy lingerie looks and Hollywood heritage that made the Frederick's of Hollywood brand iconic. From the new-to-market "CORSETINI™," inspired by the lingerie purveyor's extensive corset suite, to a "Tinsel Town" bikini embellished with gold sequins, the sizzling suits are worthy of the hottest pool parties from LA to Miami. The line even boasts an "I Do" bridal bikini and matching train sarong so brides-to-be can flaunt their status at poolside bachelorette parties from coast to coast.

    "We are excited to debut our complete line of swimwear, Hollywood Sizzle Pool. Party. Swim.™, a bold collection that fits the varying tastes of beautiful, sexy women everywhere. This collection encompasses the essence of the Frederick's of Hollywood brand, while successfully bringing us from the bedroom into the fun and sun poolside," stated Thomas Lynch, Frederick's of Hollywood Group Inc. Chairman and Chief Executive Officer. "We are confident the collection will be well received in Miami by retail buyers and media at SwimShow."

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    • That would be nice. At least there are a few of us here and not talking politics but the company.

      The thing that struck me was some terms of the loan. Don't issue shares and don't merge with anyone were two terms. Anyone normally providing funding wouldn't care if shares were issued. They would only care if the interest and basis of the loan was paid on time. That is why I had the conclusion I did.

      I don't care about investor relations. They have done a pretty bad job considering no analyst is following them. If there is one I don't know of one. The fact these guys have straightened themselves and there seems to be limited interest on this board is another indication they really don't have the word out.

      As long as they keep on making deals and trimming cost is what is important.

    • Time will tell, want to make a side bet. I dont think they would hire a firm for the two of us.

      However, below book value is a buy for me.

      Hoping that talk of opening new stores will start again sometime the next year, and positive but small earnings until then.

    • Investor relations has nothing to do with what I'm talking about. The awareness campaign is meant for us little guys. Insiders own over 70% of the shares.

      I just put the clues together as to who just provided the bridge and loan the stipulations put in are similar to a company doing DD. I just think they are evaluating the firm now. I think the company is worth at least enterprise value. The company is close to finally making money and I don't think the 70% owners let it go for under enterprise value.

      This may not be correct and I misinterpreted the bridge loan but this is the type of company Hilco and Infinity would buy.

    • They have in the last two Q's taken steps and spoken significantly about trying advance investor relationships. A firm was hired to represent them and additionally the amount of info on the companies home page under investor relations has greatly improved. Quarterly info is more widely available and reports are on the companies website. This was not so one year ago.

    • fastmoneyla@ymail.com fastmoneyla Aug 3, 2010 10:50 PM Flag

      I don't like the high interest payments but, management is making many smart long term improvements and I expect continued financial improvements over the next two quarters.

      • 1 Reply to fastmoneyla
      • With all due respect, I fail to see what you refer to. I live part time in Miami Beach and went a couple of weekds ago to see their swim suit presentation and they were in a third tier type of environment. They simply were not a big player in any of the demonstrations. I believe that they window dress the whole corporate image and then figure out how to steal money from the shareholders by paying out high interest expenses to cronies that accomodate their capital structure. There is absolutely no need whatsoever in today's corporate finance world to justify interest payments of at least 15%. I have at least two companies in my portfolio that are not high grade and they still manage to borrow at just under 7% recently. FOH to me is a set up for the insiders and nothing more.

    • Why are these idiots paying 15% interest in this
      low interest environment. It's an inside deal to get a better yield return for insiders and does nothing for FOH shareholders. This is fraternization of insiders and nothing more.

    • Summer Clearance Sale !

      Just bought my wifey a bunch a naughty little nothings!

      As Neil Armstrong might have said:

      "That's one small step for my stock ...
      But one giant LEAP for my _ock!

 
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