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Helen of Troy Limited Message Board

  • contrarianequity99 contrarianequity99 Apr 3, 2006 11:26 AM Flag

    Ed's Newsletter????

    Ed,

    I like how you concentrate your opinion only on the hair care business. You�re leaving out the most important part of Helen's strategy.

    Household products, OXO brand, are where you are going to see growth in Helen. They are doing a fantastic job leveraging this brand, as they recently issued a new OXO soft grip tool line exclusively at Lowes. Once the bleeding stops in hair care, as they introduce new products like the new premium line of products, the stock will get more attention.

    Given the fact that management has consistently missed estimates only makes people like you more bearish on the stock and Helen an even greater value. I believe management has learned from their mistakes and are providing more conservative guidance.

    Shorting this stock a year ago was the play, but now you've missed the boat. Long is the place to be and time will prove me right.

 
HELE
57.0601-0.1699(-0.30%)10:29 AMEDT

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