analyst Scott Van Winkle said the only negative he saw in the quarter was an increase in customer acquisition costs. He noted that the company spent $159 per customer added in the quarter, versus $150 a year ago and his own estimate for $145.
no the real reason is that a bunch of day traders loaded up for the qtr. when it didnt work they sell no matter what. they have the attention span of a knat. CAG has no bearing if numbers and margins continue to increase.
I've been very actively trading for about 2 years now , since I retired. I've progressed to options. I have evolved to the feeling that many"Analysts" don't know what they're doing and that many "Amateurs" can do a better job. I also feel a subset of these "Analysts" are dishonest & benefit from their "analyses" & they don't get caught because they're small potatoes traders or have a friend do it. I believe that increased advertising costs to get more customers is part of normal business. The questions should be are they? and will they gain market share? It's a great campaign and Marino had put on ~30 lbs over his playing wgt by the way.