The stock was down $1.04 this week, and listening to the longs you would think the firm filed for bankruptcy. Yes, the shorts won this week. But, who really cares about one week or even one month? The big money will be made on the long side while the shorts pocket some change here and there. The fundamentals are the same with KORS as their business is booming.
Embrace the swings in the stock and make money off them. KORS will trade lower and shorts will make money. But, they need to cover, and the lower price point will provide a great buy opportunity!