Closed above the 200 Day MA Comfortably, on strong volume
Since breaching the 200 day MA on November 2, 2012, this is the first close above that all important resistance and it did so comfortably on reasonable volume. Also, 29.70 has presented resistance since then, and a close above that might #$%$ shorts into panic covering. I don't believe everyone doesn't already know it's a matter of time before FRAN moves appreciably higher based on all the good news.
Also, notice that Jan. 14, 2013 saw the most volume since the big sell off of 9/5/2012, of 4.9 million shares, and we can reasonably surmise that shorts used that ‘Induced Sell off’ to close positions ahead of the inevitable move to the upside, predicated on FRAN’s stellar fundamentals.
Of course, the little guys holding short positions are often the last to realize what is happening. I know shorting has become a religion to some investors whereby fundamentals are considered to be no longer relevant in deciding when /what to short, but if I were you, I would cover, now.