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Jones Soda Co. (JSDA) Message Board

  • smitty737 smitty737 May 28, 2013 3:07 PM Flag

    Break even analysis Request

    Can one of you who's much smarter than myself provide me with a break-even analysis for next quarter.
    This is what i'm coming up with:

    My 3 assumptions – operating expenses will remain consistent, gross margin will return to 27% as Cue noted in the last earnings conference (24% margins were due mostly to Costco sales which are being phased out), and total revenue will be 4.2 Million for the quarter. This assumption is based on the fact that 2nd quarter Revenues for 2012 was 5.257 Million but I’m assuming a 20% decrease which is in line with the 1st quarter for 2013.

    Using the above figures I get a net loss of 101k for the quarter (a solid improvement from -399k for the first quarter). Revenue needed to break even would be 4.58 million, so they need to increase revenue by 375k from the anticipated 4.2 milliion. Am I missing anything? Am I in the ballpark? …Constructive criticism welcomed.

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