it would seem that some folks are betting on disappointing numbers. The only positive, and that would be grasping at straws, is the fact that history has shown the MM in this stock is a slime ball, and he could be looking to scoop up cheap shares. What works against that premise is the chart and technical picture.
No Company can keep what's happened under wraps this close to the release date. Only the fact that the stock has a minisclule following in the public arena I believe keeps us from seeing substantially higher volume on the sell side.
i think you are delusional. the mms dont care about this stock. neither does the investing public. no one knows what earnings will be and no one really cares that much either. obviously no one expects great numbers and no expects horrific numbers. anyone holding the stock is looking for growth and hope. reeds does not make a profit but there is growth, hope and a business plan. jones loses a similar amount to reed but there is no product, business plan or hope for growth. hence the difference.