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Muscle Pharm Corp. Message Board

  • cohencorp cohencorp Jul 16, 2014 5:51 PM Flag

    MSLP and the eventual money making new coconut juice addition

    New Musclepharm Coconut Protein Drink in Costco this year!
    Quote: (Brad Pyatt quote from 4/14) condensed
    --------------------------------------------------------------------------------
    we're going to do a coconut protein water. That's going to be launching, we're hoping some time in Q4 with Costco. And that was a collaboration with Costco and us trying to figure out a way to attack the ready-to-drink business within their portfolio. So we feel pretty confident about what is going to happen this year

    Why coconut water is now a $1 billion industry (condensed yahoo story)
    America’s coconut water craze has officially gone global. What’s the inside scoop behind this booming industry?
    From the beaches of Rio to the street vendors of Bangkok, cracking open a coconut and sipping it with a straw has long been a popular, low-cost refreshment in tropical countries. Then in 2004, a handful of entrepreneurs introduced coconut water as a packaged drink to the US and, ignited by fitness fanatics and superstars, triggered a thirst quenching trend.

    In just five years, the industry has exploded into one of the fastest growing beverage categories in the US and UK. With billion dollar predictions floating around, the market doesn’t seem to be slowing down anytime soon.

    shutterstock_170125232__1399041773_84.198.118.88 Less

    Sentiment: Hold

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    • I was in whole foods 2 days ago and not one coconut protein water. I hate coconut water but I know how good it is for you. This might become a new craze with the workout scene considering its nourishing you too as a snack or meal w protein in it

      • 1 Reply to cutiger1980
      • per my article quote my friend, it's already a huge money maker and if MSLP follows suit with their own brand or better yet a TIGER brand, it's not if, but how much that product will make for them. sure can't hurt to try it!

        in 2004, a handful of entrepreneurs introduced coconut water as a packaged drink to the US and, ignited by fitness fanatics and superstars, triggered a thirst quenching trend.

        In just five years, the industry has exploded into one of the fastest growing beverage categories in the US and UK. With billion dollar predictions floating around, the market doesn’t seem to be slowing down anytime soon.

        Sentiment: Hold

 
MSLP
8.90+0.15(+1.71%)Dec 26 3:56 PMEST

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