Did you read the entire article, especially the end of it.
"�The sentiment toward Verizon is pessimistic, despite its strong technical and fundamental performance. Its put/call open interest ratio suggests option players are quite skeptical on the shares. The shorts continue to bet against the stock as well. Short interest has more than doubled over the past six months and now stands near a five-year high.
�Finally, the analysts are somewhat pessimistic. Of the 21 who cover the company, 12 have either a �hold� rating or �sell� rating on it. These factors combine to give Verizon Communications a bullish Equity Scorecard rating of 8 out of 10.�"