Contrary to some chatter that smartphone demand is waning
Contrary to some chatter that smartphone demand is waning, the market grew 50 percent year over year in the second quarter, and it has a lot more room to grow, according to Alex Gauna, analyst at Piper Jaffray.
While iPhone and Samsung phones may be starting to be saturated in North America, it’s just the beginning for growth worldwide, he said.
The growth in emerging markets is particularly good. Gauna said the market is enormous and emerging markets will continue to be an attractive area for first-time, low-end smartphones and then upgrades. He points out that emerging markets is an area of rapidly growing discretionary income.
The best way to buy into the smartphone market, in Gauna’s opinion, is through the suppliers. He is positive on Skyworks, Universal Display and Qualcomm.