Not only losing a lot of customers but also to spend millions for marketing to keep a few.
This is no brainer and CVS and its analysts can not hide new reduced numbers. On the other hand, CVS may have negative growth.
Last quarter, CVS CEO Larry Merlo said, "The pharmacy customer is the hardest person to lose, but once you lose them, it's the hardest person to get back." It's pretty clear that CVS hopes to continue to benefit from Walgreen's lost customers