THAT is why churn rate at 4.4%
BBI has had 30,000 titles when NFLX had only 25,000. I believe it was NFLX that had to catch up.Churn will be significantly higher for NFLX this Q when the news of $14.99 sub rates from BBI has had time to sink into the market.Remember, >500,000 subs in BBI's pocket are 500,000 not in NFLX's. 70% of which are NFLX defectors. The same goes for MoviePass subs >10% for 2005.