You'll see how BBI will not have the margins it once had. Decreasing margins means not a very good future. Margins for NFLX are going to be cut in the short run, but we'll see about the long run. That is why this stock is not going to plummet. They have too much liquidity to go away, something BBI wish for.
It feels nice to be debt free. It also feels nice to have millions more subs than your nearest competitor, who is crippled by debt. It also feels nice to have just had your second most profitable quarter at a time your nearest competitor lost $116 million operationally and had their credit terms tightened. It also feels nice to have a better product with more choices at a better price. It also feels good not to be straight with your customers and not to have to manipulate them with bait and switch tactics, false advertising and lies on your website and conference call about what your plan rates will be.
BBI, ye reap what ye sow, and a day or reckoning is coming.