I know a ton of my friends share the same NFLX account. NFLX has no control over this once this phenomenon spreads its game over. One email and password that 10 people use. How can the stop it especially on a laptop?
It is easy for them to prevent multi households using the same account. It has been done before in subscription music services such as rhapshody. All they need to do is to limit the number of devices per account say 5 to a household.
Until they have a anti-piracy anti-sharing safeguard, the business model is flawed. not only is streaming shared, the mail in dvd portion could be shared as well for the new releases. Also hollywood won't release the big new movies because NFLX cant guarantee against sharing. Nobody would by theier DVD's anymore. until they come up with a method to prevent sharing which I know alot of ppl are doing, I cannot see this stock as high as it is P/E wise.