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Yes, I think you are right. It is LULU huge operating margins that set them apart. And High ROE. They generate 2-4x the Sales per foot as those other retailers.I don't think LULU is ever going to be MASS. They are premium priced product. But there is still plenty of room to grow. I agree a lot the growth is priced in - but that doesn't mean that the stock has to come crashing down. The Company can grow into its earnings. With over 45 Stores in Canada (at 1/10th the population of the US). The US store count can continue to grow (from only 75) for many more years to come. The Sales and Earnings will come.A more interesting comp is Luxury Retailer LVMH -- that trades at 9x Sales too. Thanks.