If Hedge funds were shorting it would be going down as they sell the stock short. This is still a power play. No matter who is doing what it is still going up and you should stay for the ride until it stops. Even if it goes down by $4 in one day you will still make money if you bought early.
Today is a rise because Jim Cramer says to buy all retail stocks as it is just the start of the bull market for apparel.