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GNC: DMAA saga has had ‘no impact whatsoever’ on sales
The furor surrounding the safety and legal status of DMAA (1,3-Dimethylamylamine) - a stimulant used in several pre-workout supplements - has not dented sales at supplements giant GNC, bosses have revealed.
Since February, DMAA has been removed from GNC stores on military bases. The new FDA ruling would remove DMAA products from all GNC stores. I don't think this ruling will adversely effect sales, but it is almost certainly the reason that GNC is getting hit right now.