There is a lot of negative rhetoric on the Board. I don't think I have to explain the motives of those individuals posting such negativism...... One thing for sure, no one knows whether PNRA will go up or down. I for one, like going to Panera, like their product and believe it's a good investment.
Negative Rhetoric. I trust none of us here think that our comments are so important that they will sway the direction of the stock. Obviously, small investors like ourselves will not have any impact on the direction of PNRA. And I really doubt that there are any fund managers lurking here just drinking in what we are saying. I see a forum like this as a place where we can freely share our sentiments about PNRA. Obviously, opinions are going to be starkly contrasting and that is what makes this interesting. When I comment, I am not so naive to think that I can influence the direction of the price. I posted that I was short before the open and so the price promptly rose to almost 59. I did add to my short position just a bit ago at 58, so watch it go up :-)