Activision should buy GameLoft and turn their products into another cash generating machine "for Activision".
GameLoft has many of the same partners, they create games for most of the right platforms but
they don't the publicity and the marketing to take it to the next level.
For example, they just release one of the top games in multiple app stores and the
company's market cap has since lost over 20%.... Go figure
IMHO, this is the time to strike and buy the company on the cheap.
If Activision doesn't then someone else probably will.