Same store sales will surprise the street with an increase, but it will have come at the expense of margin and negate the sales gains. However, it shows viability and an ability to compete for market share. I personally think the company will be privatized by Schulze in 2013 and that's the best thing that can happen to the company. Having the ability to make the necessary changes out of the spotlight of the media and wall street can help reposition BBY for the long haul.
I bought more this morning to average down (thanks to the sellers!)
The media driven angle so far on retail sales is doom and gloom from Christmas sales. Tablet sales were strong, but that's a low margin category. Television sales were probably also good due to some new crazy prices, but declining average selling prices won't help the top line much. So, new revenue from tablets and iPhone 5, declining average selling prices for televisions. This seems on a macro sense to predict that they might be able to beat the sales expectations, but profits will probably suffer in parallel. Again... just my opinion as an armchair quarterback but seems reasonable just based on watching the ads.
A company with $50 billion in sales but a market cap of $4 billion has already shown it can make unprofitable sales. I'm hoping they can show at least a little improvement in earnings. That would make it much eaasier for private equity players to work with Schulze on financing.