I would push back a little against your comment that it is overpriced at this point. I don't think you are factoring in the earnings boost (immediately accretive) that will come from the new acquisition, when finalized.
Here's a comparison with others in the same sector and industry:
If you compare with HAIN it hasn't had nearly the same run up YTD (+29.8% vs +71.8%), and had a lower forward P/E (without factoring in acquisition). There are 6 out of the other 35 that have (had) higher forward P/E's.
I'm thinking it's just a combination of profit taking after a huge run up and dividend harvesting. Also, the cynic in me says that it is being set up for a nicer pop when Wenner inevitably comes on Mad Money and makes the announcement that the deal is officially done or as good as done on the new acquisition. I'lll be adding to my position when I feel the moment is right. Of course, anyone who waits too long will run the risk of missing the boat.
Do you really think that Cramer's MadMoney platform truly has a material impact on BGS stock price ? I don't see much correlation to Cramer's show and trading volume in subsequent sessions. I think more folks watch than act.