Due to declining sales, I'm guessing by March they should start cutting workforce since there will be no need to employ people in a dying industry.
Sentiment: Strong Sell
They may hold off until some time after they finish filling orders for the department of defense. You shorts do know that the M&P is the favorite to replace the aging Beretta M9, right?
cars, prescription drugs, alcohol, tobacco......all these take lifes... i dont like it either but its here to stay,.. just think parents need to educate their children on these subjects...
Declining sales? You really are delusional. They interviewed a gun shop owner last night on CBS national news. He said yesterday was their biggest sales day in a decade, and he expected today to be even better. You are beyond clueless. Sales and profits for Ruger and SWHC are through the roof, and will only increase.
Short term sales will skyrocket for SWHC, problem is the long term sales trend looks bleak and this stock is going to likely test its next support level of $6.25 Why fight the tape right now? I believe every American should own a gun to hunt or protect their household but not with weapons intended for soldiers in war. An assault weapons ban is almost certain and if SWHC cant drastically cut costs and begin adjust what products they produce then their future may be quite bleak. And NRA and conservative Republicans are in hiding right now so the gun industry is left to sink right now.