Seems to me, if earnings are good -- around 40 cents, then SWHC will go to $16 by Thanksgiving.
SWHC has managed to increase sales while reducing overhead as a % of sales -- quite a feat.
High demand for products will bolster gross profit -- no need to discount when demand exceeds supply.
Projected annual earnings of $1.30 for 2012/2014
PE of 10, SWHC goes to $13
PE of 12, SWHC goes to $15.60
PE of 15, SWHC goes to $19.50
Pick a PE. Sales and Profits continue to grow, So shall the Stock Price
Might take a dip at the open on September 6, but long term, SWHC should be going to $16 soon. IMHO
Hopefully we have seen the dip, it is holding at 11 in AH. Typical would be for it to go up roughly 10-15 cents and then pull back to 11 or just under and then go up to ???
Problem is you think you have it figured out and it changes.
I was very disappointed 2 hours ago, but I feel better since I see it holding at 11.
IF we can get an upgrade we will be back to 13 shorlty-IF,IF,IF
Unless I missed something in the report we should get that upgrade but when