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Entravision Communications Corporation Message Board

  • outpissed outpissed Dec 4, 2013 1:54 PM Flag

    Aquí y Ahora

    MIAMI – DECEMBER 4, 2013 – Univision News, the award-winning news division of Univision Communications, Inc, the leading media company serving Hispanic America, has announced that its popular primetime newsmagazine “Aquí y Ahora” (Here and Now), reported year-over-year double-digit audience growth in the most recent November sweep among Total Viewers 2+ (+31%), Adults 18-49 (+25%) and Adults 18-34 (+31%).

    “We are pleased to see that our investment and expansion in investigative journalism is helping ‘Aquí y Ahora’ deliver year-over-year growth,” said Isaac Lee, president of News for Univision Communications Inc. and CEO of Fusion. “These results speak to Univision’s ability to deliver in-depth reporting that’s relevant to our audience and distinguishes our position in the market.”

    “Aquí y Ahora” (+25%) also delivered higher year-over-year audience growth compared to CBS’ “60 Minutes” (+6%) among the key Adult 18-49 viewers. The program averaged 2.8 million Total Viewers 2+, 1.2 million Adults 18-49 and 485,000 Adults 18-34 and attracted an audience 14 years younger (47 years old) than CBS’ “60 Minutes” (61 years old).

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