% | $
Quotes you view appear here for quick access.

Pepsico, Inc. Message Board

  • fgullo fgullo Dec 29, 1997 4:28 PM Flag

    cola wars, but long on pep

    I haven't seen a price increase in retail soft drinks in over 10 years. This combines with Pepsi's international problems are the reasons the stock is performing so poorly. The company should do more cross advertising with Frito Lay, annd bring back the old Pepsi challenge campaign. The only way they will be able to compete with Coke's dominance is by differentiating their product. It is proven that the beverage is better tasting than Coke, but sales don't reflect this.

    SortNewest  |  Oldest  |  Most Replied Expand all replies
96.500.00(0.00%)Apr 20 4:00 PMEDT