As you can see from the Yahoo news - Mcdonald company downgraded from agressive buy to just buy. I have found these downgrades to be unreliable (as well as upgrades). In any event, since we are at the 52 week low, I bought another 500 shares today. The only reason I can think of for the slide is perhaps higher than anticipated costs of opening new facilities. If the company statement, they said they were going to open 1500 units (I guess apartments) this year. The old saying - it takes money to make money.