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SodaStream International Ltd. (SODA) Message Board

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  • fred.puppet fred.puppet Jun 9, 2011 12:40 PM Flag

    If you dont believe in the soda stream hype,

    Sweden has 9 million people that live in 4.5 million households.

    Assuming that everyone living together in one household shares one machine instead of buying a separate machine for each person, then 4.5 million is the correct divisor for calculating market penetration.

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