I am concerned JC Penneys is selling all sodastream products 50.0% off listed priced. Not selling at retail? Overstocked? Looking for reasonable reason why they would markdown all sodastream products?
Ad says reg. $159.99 now $79.99 plus 20.0% with JCPenney credit card. Does everyone discount their products. Ad also has soda mix for $4.99 / $7.99 reg. Looks like closeout pricing for slow moving merchandise to me.
Syrup is 5.99 at kohl's and bbby- The whole marketing strategy behind these retailers is that it keeps the consumer coming back for refills etc. Why the hell would best buy sell this product? It gets the customer back in the store. It's as simple as that. should get a lift tomorrow on the goog earnings
Spoke with the manager at JC Penny two weeks ago. He said they are "behind the curve" on this product and are trying to catch up with BB&B. Notice that the larger locations are even carrying the refills. This is a steal the market strategy.
Good for Soda because they still get the same revenue at higher volumes.