Got myself up to 20,000 shares yesterday. Bought more jan and April ITM calls yesterday and today.. Up to about 500. Hedged with a couple hundred 37.5s/40s. Hate to jinx myself but this may be the time. I intend to hold, add, and hedge a portion..,,looking for 6 figures.
Didn't they say they were spending 18M$ on the new promotion? That is 0.90/sh on advertising. This means that EPS could be $1.50 for the quarter. I realize that w/o advertising you could sell as much but the earnings potential is HUGE.
The installed base continues to grow.
Each new product will show huge sales jumps as folks try it ...eg Kool Aid. I bought 2 bottles yesterday. If SODA get 5M active users then you start to get 6$ (new flavr introduction) * 5M users= $30M sales pops ech introduction. We are talking exponential growth...