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SodaStream International Ltd. (SODA) Message Board

  • robhenryk17 robhenryk17 Nov 21, 2013 1:45 PM Flag

    Happy Hour

    Picked up a couple of SODA happy hour syrups last night at Walmart. Also got some Ocean spray syrups. They had Soodastream in three different areas.
    1. The jet out front on sale items for $79
    2. Endcap display with everything.
    3. Syrups alone in a aisle.

    Sentiment: Strong Buy

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    • It certainly seems to me, anecdotally speaking, existing SodaStream customers are buying a lot more product than ever this quarter. I have seen it here with nearly all ardent Longs, I personally have bought 4-5 new/more syrups than I normally would have, accelerated CO2 exchange as a result, mainly because of the increased exposure and release of the Happy Hour flavors. Friends of mine are as well and I know you all are. Small sample, but where there's smoke... Sell-out to keep up with the increased Q4 sell-in and we're looking GREAT heading into Super Bowl time.

    • I just ordered off the Sodastream site because I need to try the diet Orange Mango and I didn't want to go on a search to get it. However, I did notice that a Kroger, not my closest, is now carrying product. I got a feeling 4th quarter is going to be a major upside surprise.

20.74-0.77(-3.58%)Oct 22 4:00 PMEDT

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