Think about this. PEP knows how to keep what needs to be silent , silent. Yet an Israeli news person gets ahold of a rumor or just flat out posts a lie. If you're PEP, what do you think about Sodatream management?
I only listened to a few minutes of the PEP call, but there seemed to be a dramatic difference between the tenor of PEP CC versus any SODA CC I've heard. You tell me which sounded more professional.
If we don't get news today, the rumor is false.
Could something happen in the future, of course, but if not today, it wouldn't be related to any current round of negotiation and perhaps the rumor was just a pump for someone to unload shares. You can't avoid that kind of thinking because it makes sense giving a second cry of wolf.