The reason I have liked KMB I have made 3 buys in it in the past and still hold all three buys of the shares today with a good dividend. Think about it if you park your cash in any bank today look at the difference in your profit in a year with dividend reinvestment. KMB is a staple we cannot get along with out. Did you ever try wiping your fanny on your finger, plus check all the other staple products they sell we can't get along with out? Now look at the earning on KMB for paying their regular dividend. KMB is a no brainer buy it and be happy you did.