"The company also announced that Mari Baker has joined Velti as chief operating officer. Ms. Baker was appointed to our Board of Directors in August 2011 and has an impressive track record for driving growth and efficiency at a variety of respected Bay Area companies. In addition to CEO roles at two venture-backed companies, Ms. Baker led the sale of BabyCenter to Johnson & Johnson in 2001 and integrated and expanded the company through her next five years as a company president at J&J. For the ten previous years, she was a key member of the leadership team at Intuit as the company grew from under $10 million in revenue to nearly $850 million, and led various business and functional units. Ms. Baker attended Stanford University where she also served on the board of trustees and currently serves on the board of directors of John Wiley & Sons, and Velti".
She's an excellent compliment to Ross and his credentials - it is obvious they are cleaning up the mess others have made of VELT and are grooming it for "sale" once they clear the dead weight and get their house in order .. stellar hire.