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NIKE, Inc. Message Board

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  • misterbjenkins misterbjenkins Apr 4, 2012 9:38 AM Flag

    nfl, euro 2012, london 2012

    Face it indian8788, Nike is the industry leader with high market share. That makes them either* a star or a cash cow in Bruce Henderson's BGC growth-share matrix.

    *Depending in whether sports apparel is a high growth or low growth market.

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