Apple made 1 major mistake. Last Christmas Q, they had no older iMacs to sell & the new iMacs had/has major supply issues
Apple lost 1 to 2 million in iMac sales over Christmas holiday shopping season. That was a blunder that cost Apple and $1 to $2 billion in sales rev and could have put earnings to $14s/share. Then the share price would have maybe climbed to $580s.
I believe it. If I want to get my kids a computer, it had better be in the box under the tree. No stinking IOU's. Kids would hate a parent that says "trust me I bought you a computer but its not here yet".