I think people are underestimating it's impact. This is the type of feature that will bring in many more buyers. As I look at it from a practical point of view, I can't help but think this is BIG. Passcode entry is tedious, but biometrics is easy.
Once the first batch of 5s's are sold, people will quickly realize how cool it is. Friends will want to see how it works. Then EVERYONE will want a fingerprint sensor.
So it is written so shall it be done. It's going to happen.
The fact that the identification information is stored within the chip inside the IPhone does give it security from NSA. I would guess that most people have a plethora of passwords and need to write it in some book which supports identity theft. This feature makes the Apple products distinct, along with performance, camera features and even radio service. Apple cannot beat the local products in China from a cost viewpoint so they need to offer the best and most costly smart phone. Predict that it will do well in Japan for they have disposable income since a smaller percentage buy houses and cars and therefore have more disposable income for smart phone. Apple did think this through and now the stock holders need to do the same.
This finger print nonsense is exactly why people will move AWAY from Apple. Who the hello wants a big corp like Apple keeping one's finger prints in the cloud..especially with NSA looking at everything we do. This is way too invasive. Funny that this has been around for 5-6 years and failed..but somehow Apple thinks it's important? Not.
You moron, unless you're a criminal, your figure print is no more sensitive than your SSN, DOB, address, marital status, etc. You already hand out those types of info to your bank, your insurer, your doctor, the DMV, etc. Only absolute morons like you would bring up conspiracy theories. Remember, you're nobody, and nobody gives a flying f about what your finger prints look like. Besides, iPhone doesn't back up finger print info to the cloud, you stupid f.
It flopped two years ago with personal computers, why do you think people will care today? If that's all they can bring to the table, it's pretty sad. Poor Steve Jobs. Where are you when we need you. Cook is cooked.
Because now it's on a tiny phone. That is a big difference. A phone is used more often than any other device. Also, it is sooooooo portable that it can fit into a pocket. That means it is something that can be misplaced easily ANYWHERE.
Believe me, people want to secure it, but entering a passcode a dozen times a day is tedious.
Oh it's obvious that it will be big. One thing we know about humans is that we're all lazy. Biometrics secures our phones without requiring a whole lot of energy input. NO THINKING INVOLVED.--- That's a winner!!!!
Eventually it will be a standard feature in ALL smartphones.