"We Continue to Make Progress" - they make me sick
How can losing 70-100 million for 16 quarters be termed progress.
What they should have said is:
"We continue to lose ground and our competitors are eating our Ultralight products a live. Our prices are crumbling from competitive pressures and all our announced price increases have collapsed shortly after they've gone into effect."
At least this comment would be honest and not misleading as what they've just told you.