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Pandora Media, Inc. Message Board

  • benben4paws benben4paws Oct 31, 2012 10:15 AM Flag

    Walmart competing for Pandora customers

    Starting tomorrow, the world’s biggest retailer will exclusively sell the new $98 product, called Boxee TV, in more than 3,000 U.S. locations during the holiday season. Wal-Mart will set up displays and send out marketing materials for the device, a small black box with a remote control that can access free TV broadcast channels as well as Internet content.

    Boxee and other set-top device makers including Apple Inc. (AAPL) and Roku Inc. are competing for consumers of Web-based entertainment, such as YouTube videos, Netflix Inc. (NFLX)’s movies and Pandora Media Inc. (P)’s online radio service. They are also trying to lure users seeking an alternative to cable and satellite TV services.

    Sentiment: Strong Buy

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