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Pandora Media, Inc. Message Board

  • bmbum bmbum Dec 13, 2012 8:24 PM Flag

    Monetizing mobile is the "Holy Grail". All experts and analysts agree...

    Everyone has a mobile device that they carry everywhere they go. Capturing this audience is the goal EVERY advertiser. This can only by attained through applications used on each device as agreed upon by the end user for privacy reasons. The popularity of the apps is first (# of end users), then the methodology takes precidence. Is this agreeable with the end user? Pandora dominates in this realm where few gave them a chance. The stats dont lie and advertisers BUY based on stats.

    Can't stop this train. Beautiful thing is Pandora is still young in the game and has major growth ahead of itself.

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